I want to be successful and yet never out of touch with things. I don’t want to be someone who’s made into a pop icon and then doesn’t know how to save himself. I don’t want to become David Bowie or Mick Jagger.
What do you think is wrong with them?
I think they’ve cheated an awful lot of people. They’ve manipulated an awful lot of people and they’ve become cliches of themselves.
Martin Degville (Sigue Sigue Sputnik), “Starry Eyed and Laughing,” Paul Morley, NME, 8 March 1986.
Bowie’s cover of Sigue Sigue Sputnik‘s “Love Missile F1-11,” cut during the Reality sessions, was likely never in serious consideration to make the album, but it proved ideal for a B-side (issued on the European/Canadian “New Killer Star” singles). His cover’s cheekiness surpassed that of his take on “Pablo Picasso,” but Bowie wisely didn’t try to match the Sputnik track in excess. Instead his take seemed more an attempt to replicate “the anarchic dub sound of the [track’s] Portastudio demos,” as Sputnik head Tony James described them.
Sputnik began in 1982 when Generation X bassist James, seeing how much fun his old singer was having selling out, put together a band dedicated to scavenging pop junk from the past three decades and stringing bits of it together like Christmas lights. Elvis Costello, with some admiration, summarized the plan in 1986: It’s like Tony James was saying (assumes thick-ear drawl), “we thought we’d get some designer violence, mix it up with some BMX bikes and computer games, models with big tits, fast cars.”.. It’s funny. As long as you don’t have to listen to the record.”
EMI soon signed them, according to legend for £4 million* (Costello: “this daft record company EMI—how can they fall for it twice in ten years?”). For its investment, EMI got a #3 single (“Love Missile”), a Top 10 LP and a brief tour that was sporadically marked by performative violence**. Sputnik took too long to make a follow-up and were over by 1988. Yet the band (or, perhaps more correctly, the project) was well ahead of its time, whether in its use of “found” film dialogue or in its crass commercialism, with Sputnik offering corporations the opportunity to buy ad space between tracks on its LP (L’Oreal and i-D Magazine did). Its sense of pop music as a game that one can win by following a corrupt rulebook, of pop consuming itself and spitting itself back out, was a rough draft of what the KLF would soon pull off.
Sputnik’s epitaph was “Love Missile,” with its Cold War sex and drugs lyric (nuclear missiles as both erect penises and heroin needles), its shameless recycling of Bo Diddley rhythms and Eddie Cochran guitar riffs, its Giorgio Moroder mix littered with chunks of repurposed dialogue from the likes of Scarface and A Clockwork Orange. Bowie recognized the song for what it was—the Ziggy Stardust of 1986, and a sleeker and flashier beast than his old plastic rocker ever had been. He sang it straight, digging into the song (“there goes MY love ROCKET RED!” he boasts in admiration), and you wish he’d sandwiched the track into Reality as a nose-tweak for yet another American war getting underway. One of his fizziest, loopiest, most committed and most enjoyable covers.
Recorded January-February 2003, March-May 2003, Looking Glass Studios, NYC. Released 29 September 2003 on the “New Killer Star” CD single (ISO-Columbia COL 674275 9/ ISO-Columbia 38K 3445).
* The £4 million figure was a complete fabrication, James later said: “Journalist Chris Salewitz had randomly plucked that figure out of the air for a piece he was writing about us in the Sunday Times and four million pounds translated into six million dollars, so we became the “six million dollar band” which appealed to me because I loved the “Six Million Dollar Man.”
** From an NME review of a Sputnik gig in Reading, 1986: “It was a fairly normal pop concert. Apart, that is, from the purple-faced Nazi on my left who screamed obscenities at a girl he barged past on his way to the front, or the rotund drunk who clutched his real ale and hollered “Bastards! Wankers! Violence!” while flailing towards the stage, and the Fleet Street photographers who eagerly raced around the building after a young man with a bloody head.”
Costello quotes from an interview in Sounds, 1 March 1986.
Top: “Torbakhopper,” “what’s in your window : ishootwindows, new york city (2003).”